The Only Partner Combining
F-CTO, AI, and Digital Growth
Technical depth agencies lack. Strategic insight consultants miss. All in one team.
Most agencies either know marketing or technology. We’re technical founders who scaled businesses. F-CTO expertise. AI implementation. Digital growth execution.
Founder, Washdoctors & GetAutomate
“Working with Jake as our fractional CTO has been exactly what we needed. His advice with complex technical decisions has been invaluable to the business.”
What's Your Digital Efficiency Score?
2-min assessment reveals where you're losing money
15+ UK Businesses Transformed
Some engage us for a critical F-CTO decision. Others for long-term partnership. All receive the same obsessive attention to their growth.
Real Businesses, Real Savings
Here's what happened when we sat down with businesses just like yours and found the opportunities hiding in plain sight.
Washdoctors needed strategic technical leadership to navigate complex technology decisions as they scaled their marketplace business. Without a CTO, critical technical choices felt uncertain and risky.
We provided fractional CTO services, bringing experienced technical leadership to guide complex decisions with clarity and confidence. Our strategic advice helped shift how the business thinks about technology and set a clear direction for growth.
“Working with Jake as our fractional CTO has been exactly what Washdoctors needed. Over the past few months, his advice and help with navigating complex technical decisions has been invaluable to the business and helped me tackle them with clarity and confidence. The insights and experience he brings have already started shifting how we think about technology in the business, and I'm genuinely excited about what we can create and achieve together!”
AMZ Incubator needed to scale their account management efficiency and provide better data insights to the brands they work with on Amazon. Manual report generation was consuming valuable hours each month.
We developed a custom AI data analytics reporting system that automates report generation, saving their account management team hours of manual work every month and significantly improving how efficiently they serve their brand partners.
“Jake led the development of an AI data analytics reporting system that saves our account management team hours every month. In a fast-moving space like AI, Jake has the ability to turn abstract tech opportunities into concrete solutions.”
“Beyond the technical delivery, I have been impressed by Jake's ability to grasp what we needed from a brand and business perspective, not just what was technically possible. The AI landscape changes weekly, and having someone who can navigate that complexity while keeping our business goals front and center has been brilliant.”
Russell needed to understand where AI could help his social enterprise scale impact without losing the human touch that makes their work meaningful. AI felt intimidating and overly technical.
We broke down AI into simple, practical terms and showed Russell specific areas where automation could free his team to do more of the meaningful work they care about, not less.
“Jake brought clarity, focus and energy that made AI both approachable and exciting. His ability to blend technical expertise with practical business sense gave me confidence that every recommendation was grounded in what would actually work.”
Adam was building an AI-driven property marketplace and needed strategic guidance to avoid expensive mistakes before launch. The wrong tech stack decision now could cost £100K+ later.
We reviewed their technical architecture, gave honest feedback on what would and wouldn't scale, and helped them make critical decisions about which AI features to build first versus buy.
“Jake's strategic guidance on our AI-driven property marketplace has been invaluable. His honest assessment helped us avoid costly mistakes before launch.”
Andrew had already started using AI for candidate screening, but suspected his team wasn't getting the most out of it. The tools were there, but the process still felt clunky.
We audited their existing AI tools and found gaps where humans were still doing work the AI could handle. We restructured their workflow and showed them smarter ways to use what they already had.
“Jake took our existing AI recruitment tools to the next level. He identified gaps in our process and showed us how to implement smarter solutions that actually move the needle.”
Leon's team handles complex M&A due diligence processes. Each deal involved manually combing through hundreds of documents, cross-referencing data, and producing reports, work that was eating up billable hours.
We mapped their entire due diligence workflow and identified which document review tasks could be automated with AI. We were brutally honest about what wouldn't work and focused on quick wins.
“Jake delivered on his promise - honest AI advice, which is hard to come by. He mapped one of our M&A processes and gave us practical solutions whilst being brutally honest about what wouldn't work.”
Ready to Write Your Own Success Story?
Every business is different, but the pattern is the same: map the work, find the opportunities, make the changes. Let's see what we can find in yours.
The Real Cost of Growing
Every growing business hits the same walls. Here's what we hear every week,and how we help you break through.
Turning Down Work
Your team is maxed out
You're saying no to £50K-£100K in revenue because everyone's at capacity. Hiring takes 4 months and costs £50K+.
“We lost a £120K contract because we couldn't deliver in their timeframe.”
→ AI Audit: Find 10-20 hours per person weekly
Burning Time on Admin
Someone's doing robot work
Your ops person spends 12 hours weekly copying data, checking systems, updating spreadsheets. That's £15K+ wasted annually.
“Every Monday morning is spent syncing our CRM with our project tool. Manually.”
→ AI Audit: Map & automate repetitive tasks
Tech Projects Are Chaos
No ownership, no clarity
You get three wildly different quotes (£15K vs £80K) for the same project. You pick one, but the developer keeps missing deadlines and you have no idea if they're doing good work or just wasting time.
“Our dev said 2 weeks. It's been 8 weeks, we're halfway done, and we just got another agency quoting half the price for the same work.”
→ Fractional CTO: We evaluate vendors, manage delivery, and own results
Invisible to AI Search
Missing out on ChatGPT traffic
When prospects ask ChatGPT or Perplexity for recommendations, your competitors get mentioned. You don't. That's traffic you're losing every single day.
“I searched our category in ChatGPT. Five competitors came up. We didn't.”
→ GEO Audit: Get recommended by AI
What’s This Actually Costing You?
Choose your biggest pain point and see the real numbers
Annual Cost of Manual Work
£31,200
That's 2,600/month on robot work
Good news: Our clients typically recover 60-80% of this within 90 days.
"Jake led the development of an AI data analytics reporting system that saves our account management team hours every month. In a fast-moving space like AI, Jake has the ability to turn abstract tech opportunities into concrete solutions."
— Ben Vallance, Owner & Founder, AmzIncubator
This is conservative. The real number is likely 2-3x higher when you factor in opportunity cost.
See yourself in any of these?
We work with a limited number of businesses at a time. See if we're a good fit.
2-step application • We review within 24 hours
⚠️ We only review 5 applications per month - Current capacity: 4/5
The Process (For Businesses We Accept)
We only work with 5 businesses at any one time to ensure exceptional results. Here's what happens when you're accepted.
You Apply, We Assess
ONE day with your team mapping 5 key processes. THREE detailed reports by the end of month 1. We work best with businesses wasting hours on manual work. Not everyone qualifies.
“Working with Jake as our fractional CTO has been exactly what Washdoctors needed. His advice and help with navigating complex technical decisions has been invaluable to the business and helped me tackle them with clarity and confidence.”
Will Mapstone
Founder, Washdoctors & GetAutomate
We Show You Your £50K+
Three detailed reports with exactly what we'd change, how much time and money it saves, and which tools we'd use. Everything quantified. Money-back if we don't find £50K+.
“Jake delivered on his promise: honest AI advice, which is hard to come by. He mapped one of our M&A processes and gave us practical solutions whilst being brutally honest about what wouldn't work.”
Leon Gorman
Director, Think Acquisition
How Much Involvement Do You Want?
The audit gives you everything you need to move forward. What happens next is up to you.
Full DIY? You've got the roadmap. Off you go.
Selective support? Bring us in for the specialist bits.
Full partnership? We'll handle implementation end-to-end.
Here's what's available if you want us involved:
“Jake led the development of an AI data analytics reporting system that saves our account management team hours every month. In a fast-moving space like AI, Jake has the ability to turn abstract tech opportunities into concrete solutions.”
Ben Vallance
Owner & Founder, AmzIncubator
Ready to Find Your £50K+?
We don't work with everyone. But if you qualify, we'll show you exactly where you're leaving money on the table across F-CTO, AI, and Digital Growth.
What Happens Next:
You Apply
2-minute application form
We Review
Jake reviews within 24 hours
Discovery Call
If accepted, we schedule audit
Money-back guarantee if we don't find £50K+ in opportunities
Trusted by 500+ UK businesses
Our IMPACT Method
Six steps to find £50K+ in month 1. We only work with 5 businesses at any one time.
Inventory
We map your 5 core processes and spot where you're wasting time and money.
Measure
We put numbers to everything so you see exactly what to fix first.
Plan
Three reports showing what to change, which tools to use, and what won't work.
Activate
We handle the implementation. Train your team, manage the project, be your tech advisor.
Culture
We get your team on board and turn early adopters into internal champions.
Track
We measure results monthly and adjust. If it works, we expand it. If not, we fix it.
“Working with Jake as our fractional CTO has been exactly what Washdoctors needed. His advice helped me tackle complex technical decisions with clarity and confidence.”
— Will Mapstone, Founder, Washdoctors & GetAutomate
This is literally what happens when you work with us.
F-CTO, AI, and Digital Growth
Start with the audit. We'll show you opportunities across all three areas, then you choose what makes sense for your business.
Start with the Audit
One day. Three reports. You'll see opportunities across F-CTO, AI, and Digital Growth, then choose what makes sense for your business.
£50K+ savings guarantee • Money back if we don't find it
Ready to Find Your £50K+?
Most businesses start with an audit to see what's possible. We work with a limited number of clients at a time to ensure exceptional results.
What Happens When You Apply
Jake personally reviews every submission within 24 hours
30-minute conversation to understand your challenges
No pressure, just honest advice about whether we can help
2-step application • We review within 24 hours
⚠️ We only review 5 applications per month. Current capacity: 4/5
Questions We Get Asked
Here's what business owners actually want to know before they start working with us.
What services do you offer?
We offer three main services, all starting with our AI Audit as the foundation:
AI Audit - One day with your team mapping 5 key processes. You get three detailed reports showing where you're wasting time and money across tech, automation, and digital visibility. Money-back guarantee if we don't find £50K+ in opportunities.
F-CTO Services - Ongoing technical leadership on retainer. We vet vendors, review proposals, manage projects, and prevent costly mistakes. Think of it as having a CTO without the £150K salary.
AI Implementation - We build the automations identified in your audit. Process automation, workflow tools, integrations. Project-based pricing, no ongoing commitment unless you want it.
Digital Growth - We implement your visibility strategy: GEO optimisation for AI search, SEO, and paid ads management. Ongoing retainer.
See our full services section for details.
What's the difference between an AI Audit and AI Advisory?
Think of an AI Audit as your starting point. We spend a day mapping your business, then deliver a report showing exactly where you can save £50K+ annually. It's a one-time deep dive, you get the insights, decide what to implement, and you're done. Money-back guarantee if we don't find those savings.
AI Advisory is for when you want ongoing support. AI moves fast, what's cutting-edge today might be obsolete in three months. We check in monthly to spot new opportunities, review what's working, and make sure you're staying ahead of competitors. Think of it as having a technical co-pilot on retainer.
What if you don't find £50K+ in savings?
Simple: you don't pay. We're that confident.
After we map your business, we show you 3 specific changes with detailed ROI calculations. If the total projected savings don't hit £50K+ annually, we refund your money. No arguments, no fine print. We've never had to do it, not because of a loophole, but because we genuinely find the opportunities. But the guarantee is there so you have zero risk.
We're not ready for AI implementation
That's what everyone thinks at first. Here's the thing: your competitors are thinking the same thing. Some are acting anyway.
You don't need to be "ready" for us to map your business and show you where the opportunities are. That's literally what the audit does, it shows you where to start.
We always begin with quick wins: low-risk implementations that build confidence and prove value before tackling anything complex. One client was "not ready" in January. By March, they'd automated their proposal generation and saved 8 hours per week. They're definitely ready now.
How will this work for our specific business?
That's exactly why we don't sell cookie-cutter solutions. We spend a full day mapping your actual processes, not some generic workflow we assume you have.
Every business is different. A recruitment firm's bottlenecks look nothing like a marketing agency's. We've worked with property tech startups, M&A consultancies, service businesses, and social enterprises. The IMPACT framework is the same, but the solutions are always custom.
For example: one client was wasting hours on client onboarding. Another was losing deals because they couldn't deliver fast enough. Totally different problems, totally different solutions, but both saved over £50K annually.
Our team might resist AI adoption
Yeah, that happens. People don't resist AI, they resist change they don't understand or changes that make their jobs harder.
We always start with high-impact, low-friction wins. Things that save people time without requiring them to learn a whole new system. When your operations person sees automation saving them 10 hours a week, they stop resisting and start asking what else we can automate.
One client's ops manager was openly sceptical in our first meeting. Three weeks later, she was training the rest of the team and asking us to automate more processes. People love AI when it actually makes their lives easier.
Can't we just use off-the-shelf AI tools?
Absolutely. Sometimes the right solution is a £40/month SaaS tool. Sometimes it's a custom workflow built specifically for you. Usually, it's a mix.
Here's the problem with generic tools: they're built for everyone, which means they're perfect for no one. Your competitive edge isn't in using the same tools as everyone else, it's in how you apply them to your specific workflows.
We evaluate everything: off-the-shelf tools, custom development, AI APIs, no-code automations. The goal is to find the optimal mix for your situation. One client saved £1,200/month by switching from an expensive CRM to a £40 tool with better automation. Another needed custom development because nothing off-the-shelf fit their unique process.
Do I need to commit to ongoing services after an audit?
No. Absolutely not. The audit is a standalone engagement. We deliver the report, you decide what to do with it.
Some clients take the recommendations and implement everything themselves. Others come back a few months later when they need help with execution. Some want ongoing support from day one and sign up for advisory or fractional CTO services.
There's no pressure, no upselling, no "but wait, there's more." We genuinely just want to show you where the opportunities are. What you do next is entirely your call. The only commitment is the audit itself.
What industries do you work with?
We work primarily with £2M-£10M UK service businesses and tech startups. Our sweet spot is companies that have complex processes but lack dedicated technical leadership.
We've helped property tech startups, M&A consultancies, recruitment firms, marketing agencies, e-commerce businesses, and social enterprises. The common thread isn't industry, it's the problem: you're growing, everyone's at capacity, and you need to scale without hiring 10 more people.
If your team spends hours on manual work that feels like it should be automated, we can probably help. If you're hiring contractors or agencies and aren't sure if you're getting value for money, we can definitely help.
Can I see examples of your audit reports?
We can't share full reports because they contain confidential client information, but we can show you anonymised excerpts and case studies.
A typical audit report includes: process maps of your 5 key workflows, 3-5 specific AI opportunities with detailed ROI calculations, risk assessments for each recommendation, implementation timelines, and vendor comparisons where relevant.
The format isn't fancy PowerPoint slides. It's a practical document you can hand to your ops team or a contractor and say "build this." We include actual cost breakdowns, technical requirements, and why we ruled out alternatives.
If you book a consultation, we'll walk through real examples from similar businesses and show you exactly what you'd receive.
How long does the whole process take?
From first call to delivered report: typically 2-3 weeks, depending on your calendar availability.
Here's the breakdown: application review (1-2 days), discovery call (30 minutes, scheduled within the week), audit day scheduled (usually 1-2 weeks out to fit your calendar), then we deliver the report within 5 business days of the audit.
The audit day itself is about 6 hours. We spend it with you and your team, mapping processes, asking questions, and understanding your workflows. It's collaborative, not us locked in a room analysing spreadsheets.
Some clients want to move faster, some slower. We've done the whole thing in a week when it's urgent, we've also waited a month because the client wanted their whole team present.
Ready to See Where Your £50K+ Is Hiding?
The best way forward is to walk through one of your processes together. We'll show you exactly where the opportunities are.
We only work with 5 businesses at any one time. Not everyone qualifies.