Stop Wasting Money on AI. Start Getting Results.

I help UK business owners (£1-10M revenue) identify where AI actually makes sense, what you should avoid, and how to implement solutions that drive real efficiency gains.

10+
Businesses Helped
Software Engineer
& Founder
UK Only
Focused Support

You’re Drowning in AI Hype

Every day brings new AI tools promising to “revolutionise your business.” Meanwhile, you’re left wondering what actually works and what’s just expensive marketing.

❌ Wasting Time on Wrong Tools

Spending weeks evaluating AI solutions that don’t fit your actual business processes

❌ Getting Burned by Promises

Investing in AI that promises everything but delivers little measurable impact

❌ No Clear Implementation Plan

Knowing AI could help but having no systematic way to identify and prioritise opportunities

A Systematic Approach to AI Implementation

As a software engineer and founder, I understand both the technical reality and business impact of AI. I’ll show you exactly where it makes sense for your business.

What I Actually Do:

1

Identify Real Opportunities

Map your actual business processes and find where AI can deliver genuine efficiency gains

2

Recommend Practical Solutions

Distinguish between AI hype and tools that will actually work for your specific situation

3

Implement & Support

Guide implementation and provide ongoing advisory support as your AI advisor

Why I’m Different

  • Full-stack software engineer who builds custom solutions
  • Can deliver bespoke AI systems when needed
  • Honest about when AI isn’t the answer
  • Focus on measurable business outcomes
  • UK-based, UK-focused service

About Jake Holmes

A software engineer who speaks business - bridging the gap between AI possibilities and practical implementation.

My journey into AI wasn’t typical. I started as an Software engineer, became a product manager, then founded my own consultancy. Each role taught me something crucial: technology only works when it solves real problems.

What sets me apart? I’ve been on both sides of the table. I’ve felt the frustration of being promised revolutionary solutions that barely work. I’ve also experienced the genuine excitement of implementing AI that transforms how a business operates. This perspective shapes everything I do.

My philosophy is simple: AI should make your life easier, not more complicated. If a solution requires a PhD to understand or takes longer to implement than the time it saves, it’s probably not right for your business.

Beyond the Code

I’m a certified sailing and windsurf instructor. There’s something about reading the wind, adjusting your approach in real-time, and working with natural forces rather than against them. It’s taught me patience, adaptability, and the importance of understanding your environment before making moves. These lessons apply just as much to business transformation as they do to navigating changing weather.

Jake Holmes - AI Consultant and Software Engineer

My Commitment to You

Radical Honesty

I’ll tell you when AI won’t help. Sometimes the best solution is better processes, not more technology.

Skin in the Game

I build what I recommend. If I suggest a solution, it’s because I’ve either implemented it successfully or would stake my reputation on it.

Long-term Thinking

Your success is my success. I’m not interested in quick wins that fall apart in six months.

Ready to have an honest conversation about AI in your business?

The IMPACT Framework

My systematic methodology for identifying AI opportunities and implementing solutions that deliver measurable business value.

I

Inventory

Task Discovery & Documentation

  • • Map all business processes
  • • Document current workflows
  • • Identify pain points
  • • Analyse system interactions
M

Measure

Resource Analysis & Prioritisation

  • • Quantify time and cost impact
  • • Calculate potential ROI
  • • Prioritise opportunities
  • • Assess implementation complexity
P

Plan

Solution Design & Selection

  • • Evaluate solution options
  • • Design implementation approach
  • • Select appropriate technologies
  • • Create deployment roadmap
A

Activate

Implementation Planning

  • • Phased rollout strategy
  • • Staff training programmes
  • • Change management support
  • • Quality assurance protocols
C

Culture

Innovation Culture Development

  • • Build AI-first mindset
  • • Develop internal champions
  • • Create feedback loops
  • • Foster continuous improvement
T

Track

Performance Analytics

  • • Monitor ROI and efficiency gains
  • • Track adoption rates
  • • Measure quality improvements
  • • Optimise performance continuously

How I Can Help Your Business

From strategic advisory to custom AI solutions - flexible engagement options designed around your needs.

AI Strategy & Advisory

Ongoing strategic support to help you navigate AI opportunities and avoid costly mistakes.

  • Regular strategy calls
  • Tool evaluation and recommendations
  • Implementation guidance
  • Minimum 6-month commitment
Pricing on Request

IMPACT Assessment

Complete analysis of your business using the IMPACT framework to identify AI opportunities.

  • Complete process mapping
  • Prioritised opportunity list
  • Detailed implementation roadmap
  • ROI projections for each opportunity
Pricing on Request

Custom AI Development

When off-the-shelf solutions aren’t enough, I build bespoke AI systems tailored to your exact requirements.

  • Custom software solutions
  • AI system integrations
  • End-to-end project delivery
  • Software engineer expertise
Pricing on Request

Ready to Stop Wasting Money on AI?

Book a free 30-minute strategy call to discuss your business and how AI could genuinely help.

Get Started with Your AI Strategy

Tell me about your business and I’ll get back to you with next steps